COOKIE POLICY

SUBJECT

This policy applies to cookies or similar tools on the website www.zakafeto.com (hereinafter referred to as “the Site”, “the Website”, “Website”), operated by Bulgaria Cofi Services Ltd, UIC 102884140, with registered office and registered address. Burgas, ul. “Ivan Bogorov” No 20, in. D, par. 7, app. 19, represented by Ivan Angelov (hereinafter referred to as “We”).

When you first visit www.zakafeto.com, we will ask you to accept our use of cookies in accordance with the terms of this policy. By using our website and accepting this policy, you consent to our use of cookies.

NATURE OF COOKIES

A cookie is a small file made up of letters and numbers that is stored on your computer, mobile device or other equipment when internet access is available. The cookie is installed by a request sent from the server of a web page to the browser (for example: Internet Explorer, Chrome), and is completely “passive” (does not contain software programs, viruses or spyware and does not access information from the user’s hardware).

FOR WHAT PURPOSE COOKIES ARE USED

Иwe use cookies or similar tools on our site to improve its performance and your experience in accordance with all applicable standards and legislation in the field. In general terms, the purpose of cookies is to ensure the efficiency and usefulness of our Site, to ensure its proper functioning and to remember important actions (for example, what you have selected in the “shopping cart”, which pages of the Site you visit most often, whether you have saved certain settings, and whether you receive error messages from certain pages). With the help of cookies, the Site correctly displays the availability of products that you can add to your shopping cart list.

Cookies make it possible to know the user’s device and present content in a relevant way, adapted to the user’s preferences. Cookies provide the user with an enjoyable experience while navigating the Internet and assist the Site to offer the same services relevant to users, such as – online privacy preferences, in the shopping cart or advertising respectively. They are also used in the preparation of anonymous statistics that help us understand how a user prefers to use our websites, allowing us to improve their structure and content without identifying the user. Thanks to cookies, the Site correctly displays the availability of products that you can add to your shopping cart;

WHAT COOKIES WE USE

Our website uses several types of cookies – mandatory, session cookies and third party cookies.

Mandatory cookies

They are strictly necessary for the website to perform its functions and are stored as a file on your computer or mobile device for a long period of time, usually for the period parameterised by the cookies or until they are manually deleted by the user. We use these cookies to authenticate our users when they use the site so that we can provide our services or so that we can enforce our Terms and Conditions and maintain the security of our services.

Session cookies

Session cookies are temporary files that remain on your device during your visit to our website and are active until the end of your user session or until you close the application (web browser), after which they are deleted. We may also use session cookies, for example:

  • to allow you to move between the different pages of our website without the need to log in again;
  • to recognise you when you return to our site to use our services;

Third party cookies

We also use some third party cookies as part of our services. These cookies are managed by the respective sites and are not controlled by us. Listed below are the third party cookies we use, some of which can be turned off using your browser’s general settings. For others, you need to visit the relevant websites and follow the instructions provided. These service providers may collect your IP address and non-personally identifiable information about your visits to our site. Some of these advertising cookies allow our ads to be shown while you visit other websites. This non-personally identifiable information is anonymous, according to the Privacy Policies of these third parties, and does not include your name, address, email address or other personal information, but your IP address may be collected. Anonymous information is collected through the use of pixel tags (also known as cookies and action tags), which is a standard technology used by most major websites.

We use Doubleclick.net for Google remarketing and display ads;

We use Facebook – with its help, users’ actions can be tracked after seeing or opening an ad on Facebook. This allows us to track the effectiveness of Facebook ads and collect data for statistical purposes. The data collected in this way is anonymous to us, we do not receive information about the identity of users. However, the data from Facebook is stored and processed so that it is possible to link to the respective user profile and Facebook can use the information for its own advertising purposes, in accordance with Facebook’s data use policy.

We use Google Analytics by Google – to generate statistics about site traffic and traffic sources.

We use MailerLite at mailerlite.com- to enable unregistered users to subscribe to our free newsletter.

We use Yandex.ru to generate information about orders, traffic, display ads.

We use Intercom on intercom.com – so you can use the chat facility provided on the Site.

If you’re worried about third-party advertising cookies generated by advertisers, you can turn them off from here: Your Online Choices site.

LINKS TO OTHER SITES

There are links on the Site (called “links”) that, if followed, can take you to the websites of other companies and organizations. For example, if you click on the Facebook “Like” button or log in via this social network on our Site, you share data with these third parties. We are not responsible for their content or data protection strategies. These other websites, services and applications may set their own cookies on users’ computers, collect data or request personal information.

DO COOKIES CONTAIN PERSONAL DATA

By themselves, cookies do not require personally identifiable information to be used and most often do not identify Internet users personally. Personal data collected through the use of cookies may only be collected to facilitate use by the user. This data is encrypted in a way that prevents unauthorised persons from accessing it.

ARE COOKIES BLOCKED AND HOW?

In general, an application for accessing web pages allows cookies to be stored by default. These settings can be changed so that the automatic management of cookies is blocked by the web browser or the user is informed each time cookies are sent to his terminal. Detailed information about the options and ways of managing cookies can be found in the application settings (on the web browser). Restricting the use of cookies may affect some features of the web page.

Most browsers allow you to refuse cookies; for example:

  • in Internet Explorer (version 10) you can block cookies using “Settings”, “Internet Options”, “Privacy” and then “Advanced”;
  • in Firefox (version 24) you can block all cookies by clicking on “Tools”, “Options”, “Privacy”, selecting “Use custom history settings” from the drop-down menu and remove ” “;
  • in Chrome (version 29), you can block all cookies by going to the “Customize & Control” menu and clicking on “Settings”, “Show advanced settings” and “Content settings”

Blocking all cookies will have a negative impact on the usability of many websites. If you block cookies, you will not be able to use all the features of our website.

DELETION OF COOKIES

You can delete cookies that are already stored on your computer; for example:

  • in Internet Explorer (version 10), you must manually delete the cookie files (you can find instructions for this HERE;
  • in Firefox (version 24) you can delete cookies by clicking on “Tools”, “Options” and “Privacy”, then select “Use custom history settings”, click on “Show cookies” Cookies”;
  • In Chrome (version 29), you can delete all cookies by going to the “Customize & Control” menu and clicking “Settings”, “Show advanced settings” and “Clear browsing data” and other site and plug-in data” before clicking “Clear browsing data”.

Deleting cookies will have a negative impact on the usability of many websites.

WHY COOKIES ARE IMPORTANT ON THE INTERNET

Cookies are central to the efficient functioning of the Internet, helping to draw a certain pattern of preferences and interests of each user. Disagreeing with or disabling cookies may make some sites impossible to use.

Opting out or disabling cookies does not mean that you will no longer receive online ads, but that these will no longer appear in your account as favorites and interests collected through your browsing behavior.

Examples of important cookie roles (that do not require authentication via an account):

  • Content and services tailored to user preferences – product and service categories.
  • Offers tailored to user preferences – remember passwords.
  • Save child protection filters on internet content (family mode option, safe search function).
  • Limiting the frequency of use of ads – limiting the placement of an ad to a specific user of the site.
  • Providing advertisements that would interest the consumer.
  • Measurement, optimization, and features from analytics – how to confirm a given level of website traffic, what type of content is being displayed, and how a user is getting to a website (ex: search engines, direct, other websites, etc.). Websites develop these analytics and their use in order to improve the site for the benefit of users.

SECURITY AND CONFIDENTIALITY

Cookies are NOT viruses! They use the plain text format. They are not made up of code parts, so they cannot be executed or run independently. Therefore, they cannot be duplicated or copied to other networks to run or copy over. Since they cannot perform these functions, they cannot be considered viruses.

Cookies can still be used for negative purposes. Because they store information about the user’s preferences and also browsing history, both on a particular site and on most other sites, cookies can be used as a form of Spyware. Many anti-spyware software are unaware of this fact and constantly flag cookies to be removed during removal/scanning/anti-virus/anti-spyware procedures.

Browsers typically have built-in privacy settings that provide different levels of cookie acceptance, expiration periods and automatic deletion once a user has visited a site.

Other security aspects related to cookies:

As the protection of personal data is extremely important and represents the right of every Internet user, it is recommended to be aware of the possible problems that cookies can create. They send information continuously and bi-directionally between the browser and the website, and in the event that a hacker or other unauthorised person interferes while the data is being sent, then the cookie information may be intercepted.

In rare cases, this can happen if the browser connects to the server using an unencrypted network (e.g.: a wireless non-password protected network).

Another type of cookie-based attack requires incorrect cookie settings on the server. If a website does not require the browser to use only encrypted channels, hackers can exploit this vulnerability to trick browsers into sending information through the unprotected channels. Hackers then use the information to gain unauthorised access to websites. It is very important to be careful when choosing the most appropriate privacy protection.

TIPS FOR SAFE AND RESPONSIBLE COOKIE-BASED BROWSING

Thanks to their flexibility and the fact that most of the most visited and largest sites use cookies, the latter are almost inevitable.

Disabling cookies will not allow the user to access the most common and used sites, including Youtube, Gmail, Yahoo and others.
All modern browsers offer the possibility to change cookie settings. These settings are generally found in the “options” or “preferences” menu of your browser, through which you can customize the use of cookies in your browser.